The Ultimate Social Media Playbook for Youth Sports

Are you overwhelmed trying to manage your team’s social media presence while juggling schedules, practices, and events?

Without the right tools, it can feel impossible to keep up—and your team’s accomplishments risk going unnoticed. But it doesn’t have to be this way.

Managing a youth sports team’s social media can feel overwhelming. Between practices, games, travel, and managing parents, finding time to create content—or even knowing where to start—can seem impossible. But without a strong social media presence, your team’s hard work may go unnoticed.

And in today’s world, visibility matters.

Did you know that 85% of college coaches and recruiters use social media to evaluate potential athletes?

Platforms like Instagram, X (formerly Twitter), and TikTok are no longer just for highlights—they give coaches a unique look at athletes’ skills, personality, and character. According to NCSA Sports, many coaches also use social media to see if a player aligns with their program’s culture and expectations.

If your team isn’t telling its story, you could be missing out on real opportunities for your players, your program, and your sponsors.

You Don’t Need to Do It Alone

At Next Play Solutions, we understand the demands you face.

That’s why we’ve built simple, professional tools and resources designed specifically for youth sports teams, coaches, and organizations.

Here’s how we help:

  • Customizable Canva Templates — Easily create professional graphics for game days, player spotlights, milestones, and sponsor shoutouts.

  • Commitment Graphics — Celebrate college commitments and player achievements with high-quality, ready-to-use designs.

  • Content Strategy & Training — Personalized guidance to help you post consistently and connect with your audience.

  • Free Educational Resources — Step-by-step guides, checklists, and playbooks to make social media easier to manage—even for beginners.

Whether you’re looking to attract recruits, engage parents, or grow your brand, we give you the tools and strategies to simplify your social media and save time.

 

Let’s Make This Easy

Social media doesn’t have to take over your life.

With a clear plan and the right tools, you can consistently post engaging content without stress or overthinking.

Start with our free educational resources—developed to empower you to handle the admin side of social media, so you can get back to doing what matters most: coaching and supporting your athletes.

Need more support?

Schedule your FREE 20-minute Discovery Call. We’ll discuss your goals and show you how we can create a simple, effective plan that works for your team.

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Top 10 Mistakes youth teams make on social media (And How to Fix Them)